Below you'll find a list of all posts that have been tagged as “Ad Tech”
Read full article on Forbes Story by Ilya Pozin There are hundreds of companies in the ad tech industry competing for a vast and growing amount of money. These companies range in size from Google, the dominant player, to tiny startups you’ve never heard of. To thrive in this environment of intense competition, independent ad tech companies will …
Recent circulation figures suggest ongoing challenges for news and magazine publishers in driving consumer uptake of their tablet and mobile papers and magazines. However, the rollout of Apple Pay™ could be the beginning of a revolution in mobile advertising and a valuable addition to the ad tech capabilities of the largest media companies. Since launching in …
